Gad SAAD
Associate Professor
Department of Marketing
PhD (Cornell University)

Selected Research and Invited Presentations

Dr. Gad Saad is Associate Professor of Marketing, and holder of the Concordia University Research Chair in Evolutionary Behavioral Sciences and Darwinian Consumption. He has held Visiting Associate Professorships at Cornell University, Dartmouth College, and the University of California-Irvine. Dr. Saad was inducted into the Who's Who of Canadian Business in 2002. He was listed as one of the "hot" professors of Concordia University in both the 2001 and 2002 Maclean's reports on Canadian universities. Dr. Saad received the JMSB Faculty's Distinguished Teaching Award in June 2000. His research and teaching interests include behavioral decision theory, consumer behavior, advertising, and evolutionary psychology. Professor Saad's book titled The Evolutionary Bases of Consumption was published in 2007. It is the first academic book to link Darwinian theory to a wide range of consumption phenomena. He is currently editing a book on the applications of evolutionary psychology in the business sciences (Springer, 2011), editing a special issue of the journal Futures on the futures of evolutionary psychology, and writing a trade book on his research at the nexus of evolutionary theory and consumption. He has over 50 scientific publications covering a wide range of disciplines including in marketing, advertising, psychology, economics, consumer behavior, medicine, bibliometrics, and evolutionary theory. Some of the outlets wherein his publications have appeared include Organizational Behavior and Human Decision Processes; Journal of Behavioral Decision Making; Marketing Theory; Journal of Consumer Behaviour; Journal of Social Psychology; International Journal of e-Collaboration; IEEE Transactions on Professional Communication; European Journal of Personality; Behavioral and Brain Sciences; Medical Hypotheses; Scientometrics; Managerial and Decision Economics; Journal of Bioeconomics; Behavior Research Methods, Instruments and Computers; Journal of Business Research; Canadian Journal of Administrative Sciences; Psychology & Marketing; Journal of Consumer Marketing; Applied Economics Letters; Young Consumers; and Academy of Marketing Studies Journal. He has made close to 100 scientific presentations at leading academic conferences, research centers, and universities around the world. Dr. Saad has supervised or served on the committee of numerous Master's and Doctoral students. He has been awarded several research grants (both internal as well as governmental). Using his own grant money, he created an in-house behavioral marketing lab. He sits on the editorial boards of Psychology & Marketing; the Journal of Social Psychology; Evolutionary Psychology; the Open Behavioral Science Journal; the Journal of Neuroscience, Psychology, and Economics; and the Journal of Social, Evolutionary, and Cultural Psychology; and is an associate member of Behavioral and Brain Sciences. He has consulted for numerous firms, and his work has been featured in close to 100 media outlets including on television, radio, newspapers, magazines, and blogs. Dr. Saad holds a PhD (Major: Marketing; Minors in Cognitive Studies and Statistics) and an MS from Cornell University, and an MBA (Specialization: Marketing; Mini-Thesis: Operations Research) and a BSc (Mathematics and Computer Science) both from McGill University (Montreal, Quebec, Canada). For additional information about Dr. Saad’s professional resumé, please visit his personal website.

Professor Saad is a highly popular Psychology Today blogger. http://blogs.psychologytoday.com/blog/homo-consumericus


  

Personal Web Page

John Molson School of Business
1455 de Maisonneuve Blvd. West
Montreal (Quebec)
Canada H3G 1M8




Room: MB 013-325
Office Phone: (514) 848-2424 ext 2900
E-mail: gadsaad@jmsb.concordia.ca

Last Updated:11/5/2008
© Concordia Montreal, 2004. All rights reserved.